In Code Like A Girl. More on Medium.

You can’t have helped but notice that data has become the currency of our digital age. As someone who has been working in digital marketing for 13 years, I’ve seen significant changes in the amount of data available to marketers, along with how this data can be used to target and influence us online.
In some ways, I’ve contributed to this — my desire as a marketer to have greater insight into my customers; who they are and what drives them has led to companies pushing the boundaries to serve the collective need. It’s not too difficult to trace a…
A space that celebrates Women in Technology.